Contact: Mountain Hardwear Inc. Public Relations
Paige Boucher or Erin Brosterhous
(970) 871-1308

To venerate all that is woman, Mountain Hardwear is devoting the month of October 2007 to women around the world.

In Chattanooga, TN, retailer Rock/Creek is co-hosting a Mountain Hardwear Ladies’ Night on October 25th, 2007. During this event, ladies will discuss women-specific gear and apparel design, shop for hot new outdoor styles and enjoy the camaraderie of other women. The event will take place at Rock/Creek’s new downtown location at 301 Manufacturers Road. There will be refreshments and appetizers, 10% off all Mountain Hardwear gear and apparel, free Tasha scarves for sales over $100, and free product raffles. All questions will be answered by the Rock/Creek staff. For more information on this local event, call Rock/Creek at 423.265.5969.

Mountain Hardwear is using this opportunity to raise awareness about HERA Women’s Cancer Foundation, one of the company’s Gives Back grantees. HERA is committed to finding solutions to ovarian cancer by empowering women with information, supplying researchers with the resources to find new directions in early detection, and providing treatment and prevention through community support. The HERA Foundation is a registered non-profit that donates over 85% of funds to the cause through programs including research grants, community grants and HERA Climb4Life — a series of rock climbing fund raising events that attract women, men and children of all ages. Climb4Life events have raised over a $500,000 while touching thousands of lives and generating awareness of ovarian cancer.

Do you know a Mountain Hardwear Diva? Mountain Hardwear invites you to nominate a friend (or yourself) to be recognized as a Mountain Hardwear Diva. To nominate a Diva, give us 300 words on why she is a Mountain Hardwear Diva and how Mountain Hardwear gear helps her out. Include a photo or two to illustrate her diva status. We’ll post all entries on our new blog devoted to divas of all walks, climbs and rides.

Click for Large Event Poster

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This entry was posted on Wednesday, October 24th, 2007 at 7:43 am and is filed under Industry News, Mountain Hardwear, Rockcreek. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.