For Immediate Release
Mark McKnight
423.643.1528
mark@rockcreek.com

Outdoor retailer awards footwear manufacturer, Chaco, Inc., for outstanding dedication to environmental sustainability and efforts to improve access to natural outdoor recreation areas. Chaco partners with retailers to fund local and global initiatives, offsets 100% of its electrical usage with wind power, and has adopted policies such as paying its own employees to bike or walk to work. Rock Creek Outfitters challenges others in the industry to follow Chaco’s lead.

Chattanooga, TN, April 23, 2007 — RockCreek.com announced today that it has awarded footwear manufacturer, Chaco, of Paonia, Colorado its first annual Environmental Stewardship Award.

Chaco’s dedication to environmental issues and improving access to outdoor recreation areas prompted Rock Creek to start the annual award.

“These issues have always been at the heart of Rock Creek,” explained Rock Creek co-owner, Marvin Webb. “Chaco has really stepped up to the plate over the years, helping us fund larger projects so we have an even stronger impact within our region. They have not only supported us in our own programs, but they have also actively come to us with new ideas for local and global initiatives.”

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For more information on Rock Creek’s environmental initiatives, visit:
http://www.rockcreek.com/articles/environmental/envirohome.asp